Infosys

Europe is increasing its investment in generative artificial intelligence (GenAI), but is moving more cautiously relative to North America, according to new research from the Infosys Knowledge Institute (IKI). The study predicts that European companies will increase their GenAI investments by $115% to $2.8 billion over the next year. Europe is investing at a slower pace than North America, where spending is expected to approach $6 billion. This more cautious investment is mainly due to ethical and bias issues in the more stringent European market. However, European companies are more cautious about the impact of GenAI on their business…