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Pre-selling products based on AI renderings may be illegal. How should e-commerce platforms regulate their use?
Recently, a controversy over "national style sweaters" has stirred up a storm on the Internet. Clothing sold on some e-commerce platforms has been criticized for using artificial intelligence-generated modeling images, with significant differences between the actual product and the image, raising questions. Industry insiders have pointed out that this practice may be suspected of violating the law. Some people engaged in the apparel industry said that despite the impact of AI on apparel design and production, the diagrams it generates are problematic in terms of professional scrutiny and reference value. Legal experts believe that despite the current lack of clear legal provisions on the use of AI technology, e-commerce companies still have the responsibility to provide true and comprehensive information about their goods, otherwise they may...- 1.8k
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