Apple CEO Tim Cook has announced that the company will launch a new round of generative AI technology in 2024 to enhance the user experience.
Apple plans to introduce new generative AI features in iOS 18, including upgrades to Siri and Spotlight.
Apple is also exploring the use of AI technology to generate Keynote presentations, Apple Music playlists and Xcode coding suggestions. This initiative demonstrates Apple's commitment to advancing AI technology and integrating it into our products and services.
Tim Cook also claimed that more progress on self-researching AI will be made public 'later this year'.
Apple will take a strategic approach to making generative AI apps available to customers over time. As more generative AI papers and open source models authored by Apple engineers are published, Apple is intensifying its focus on the field, a move that will significantly improve the user experience in the Apple ecosystem.
