Apple CEO Tim Cook said Wednesday that the company believes "generative AI has incredible breakthrough potential," which is why it is making major investments in the field, according to Caixin. Apple believes it (AIGC) will bring transformative opportunities for users in terms of increased productivity, problem solving and more. As before, Cook also promised on Wednesday that later this year Apple will share "ways to break new ground in AIGC," another "technology that can redefine the future."
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