SkyworthThe group recently held the "Skyworth Group 2024 All-Category Customer Conference" with more than 1,500 people in Boao, Hainan, and put forward the grand slogan of "Next Stop, 100 Billion".
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This year marks the 36th anniversary of Skyworth Group. Last year, Skyworth Group achieved a turnover of 69.03 billion yuan, and the profit attributable to equity holders reached 1.069 billion yuan. According to the National Business Daily, Skyworth Group founder Huang Hongsheng expressed his expectations in a media interview on April 8:We hope to achieve a revenue target of 100 billion yuan by 2025.
Looking back at history, Huang Hongsheng started his entrepreneurial journey in Huaqiang North Road, Shenzhen in 1988 and founded the Skyworth brand. With his success in the color TV industry, he is also known as the "color TV king". Today, at the age of 68, he devotes most of his energy to the field of new energy vehicles, but still has a small part of his energy on the home appliance business.
existtelevisionRegarding the low power-on rate, Huang Hongsheng pointed out in an interview that although people tend to use mobile phones and iPads, AI The development of technology will make television once again an indispensable part of family happiness. He said,“This wave of technology will bring families back to the TV.”
According to a report released by the Prospective Industry Research Institute, since 2016, China's TV power-on rate has dropped sharply from 70% to less than 30% in 2022. The global TV market branded whole machine shipments also hit a new low in nearly a decade in 2023. According to Omdia data, in 2023, China's TV industry shipments will reach 37.6 million units, a year-on-year decrease of 12.4%.
For Skyworth Group, smart home appliance business is still its largest source of income, and color TV is its "basic plate". Huang Hongsheng said that the emergence of AI technology is expected to change the current situation that people watch less TV. He said, "Eating, playing, sports, drama, everything is done through AI. The screen of the mobile phone is too small, and it can't play AI with the TV. Therefore, this wave of (AI) technology will make family members return to TV. Of course, this is a process, and it doesn't mean it can be realized tomorrow."
It is reported that in 2023, the sales revenue of Skyworth Group's smart TV system products in the Chinese mainland market increased by 11.4% year-on-year, while the sales revenue in overseas markets decreased by 2.5% year-on-year; the overall sales revenue of smart TV system products increased from 18.077 billion yuan in 2022 to 19.008 billion yuan in 2023.