Youtube It was announced a few days ago that from now on, anyone who uploads or publishes a video will need to mark the realistic content as "tampered or synthesized", includingGenerative AI.
YouTube defines “realistic content” as “any content that a viewer could easily mistake for a real person, thing, or place.”If the video creator uses a synthetic version of a real person's voice to dub the video, or publishes a video with the theme of "AI face-changing", they need to attach a labelThe essential purpose of this move is to prevent the spread of false information that may be caused by AI-generated content, rather than to oppose creators through AI-generated content.
Beauty filters, background blur and other special effects, as well as animations, are not included in the scope of AI-produced content involved this time.
Officials say creators must disclose content that:
-
Make it appear that a real person said something or did something that they did not actually say or do.
-
Process video footage of real events or places
-
Generate realistic scenes that don't actually exist
This may include content that is processed or produced in whole or in part using audio, video or image production or editing tools. However, the creator does not need to be responsible for the processed or synthesized content.Non-realistic contentNo disclosure is required.Slight modification of real contentMake disclosure.
In addition to the beauty or special effects mentioned above, examples listed by YouTube include"Someone riding a unicorn through a fantasy world", "Green screen scene depicting people floating in space"Two situations - this kind of content that "does not exist in reality" does not need to be marked.
