Hangzhou News Network introduces AI-powered broadcasting for the first time, and real-life anchors can go home for the New Year

Hangzhou News Network introduces AI-powered broadcasting for the first time, and real-life anchors can go home for the New Year

According to Hangzhou Comprehensive Channel, the official WeChat account of Hangzhou TV Station, two new anchors, Xiaoyu and Xiaoyu, will be introduced to the "Hangzhou News Network" in the Year of the Dragon.

These two anchors have appeared in the programs on the first and second days of the Chinese New Year. They are from Hangzhou Media Group.Short video AIDeveloped and produced in the production laboratoryAI Digital Anchor, based on the two real anchors Yu Chen and Qi Yu, and collected and generated.

Hangzhou News Network was the first to broadcast news during the Spring Festival this year, and innovatively used AI digital people to broadcast the entire program, becoming aThe firstA "news program" type of program hosted and reported by all digital people.

The AI digital anchor developed and produced by the short video AI production experimental workshop of Hangzhou Media Group has achieved more refined customization according to the scene requirements of this column. Based on NeRF (Neural Radiance Field) technology combined with multimodal large-scale pre-training technology, it has created a real-life digital human image with vivid expressions and a realistic level that is difficult to distinguish between the authenticity. The image has the same emotional expressions, image temperament, voice intonation, lip expressions, and body movements as a real anchor.

It is reported that the short video AI production experimental workshop of Hangzhou SMG Group was put into use in July 2023. It is the first full-process artificial intelligence short video AI production line in the country with "planning, collection, editing and distribution".

The production line can generate audio files within 30 seconds for a document of less than 500 words;The broadcast is conducted through the use of hyper-realistic digital humans, combined with video content understanding and analysis technology to achieve media resource management, and by utilizing the semantic alignment of multi-dimensional label text vision, one-click video generation is achieved in a 1:5 time ratio.

Currently, there are more than 20 digital anchors and 500 minutes of video materials generated, providing content generation services for more than 10 programs.

For example, the country's first full-process artificial intelligence-generated TV program "Champion AI Asian Games" and "Hangzhou 24 Hours" Douyin account have greatly improved the work efficiency of the news industry.

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