Mobile phone manufacturers have invested in the research and development of large AI models, marking a rapid development stage in 2018. It is estimated that by 2027, the market share of AI mobile phones will reach 45%. This trend stems from the positive response of the smartphone industry to new technologies, especially the rapid development of generative artificial intelligence (GenAI).
At present, domestic manufacturers have launched a series of AI-related hardware and operating systems and successfully applied them to terminal devices.
SamsungThe Galaxy S24 series of mobile phones was recently released and a launch event is planned to be held in China. This series of mobile phones is pre-installed with Google CloudGemini AI Models, and leverages Google's AI infrastructure, including components such as Imagen 2, Gemini Pro, and Nano LLM. This enables Android developers to quickly deploy innovative hybrid AI features to benefit users around the world.
Canalys believes that the introduction of AI functions has brought new growth points to the mobile phone industry. All major manufacturers regard it as a priority development strategy. However, before achieving substantial breakthroughs, in addition to providing personalized experience, in-depth research and improvement in practicality and ease of use are needed.