OpenAI is accelerating its commercialization efforts with the appointment of Kate Rouch as its first Chief Executive Officer.marketing officer（CMO).It signals the company's increased marketing efforts to address the growing demand for AI products.
Rouch, who has extensive marketing experience from his previous role as CMO of Coinbase, will officially begin his role at OpenAI on December 10th, where he will be responsible for promoting OpenAI's full suite of products to both consumer and enterprise users and communicating the company's mission to grow Artificial General Intelligence (AGI).
OpenAI, which has been valued at more than $100 billion (currently around Rs. 729,111 million) and is aiming to capture a larger share of the AI market, has expanded its product line with the launch of a number of new products, including a prototype search engine called SearchGPT.
Rouch's appointment is designed to strengthen OpenAI's marketing efforts and better address the growing demand for AI products such as ChatGPT.