Tik TokThe announcement on cracking down on illegal “increasing followers and raising accounts” by black and gray industries stated that during routine inspections, it was found that some black and gray industry organizations attempted toAIGCThe platform has cracked down on a variety of new behaviors, such as "faking", "stealing other people's live broadcast content and editing it", "releasing training courses in the name of the official", etc., publishing low-quality, homogeneous or even illegal content in batches, trying to use this to quickly increase the number of fans on their accounts, "raise accounts" and make improper profits.
Behavior 1: Using artificial intelligence technology (AIGC) to create virtual characters to impersonate real people or publish vulgar and low-quality content in batches.
- Some accounts use artificial intelligence technology to create multiple virtual characters, impersonate real people without any identification, confuse the audience, and use them to publish so-called "emotional chicken soup", "popular science knowledge", "financial management to get rich" and other content.
- Some accounts use new technologies to generate a large number of images of young women without any identification to impersonate real people, and publish a large amount of vulgar content in the name of "challenging the perfect body."
- There are gang-like accounts that use new technologies to mass-produce homogeneous content such as "beautiful images" and "emotional interactions". After inducing users' attention, they try to divert them to third-party platforms to sell drugs for both sexes.
Behavior 2: Stealing other people’s live broadcast content and simply editing and quickly publishing it.
- Some gang accounts use various tools to steal other people's live broadcasts or short video content, and then publish them in large quantities after simple editing through their accounts.
- Some groups of accounts copied film and television works and released them in the form of short dramas. Some content also used "beauty" images as the cover, inducing users to leave the platform and go to third-party software to pay to watch the full series, and even defrauded users.
Behavior three: Publishing content under the name of "official training" to attract attention.
- Some gang accounts claim to be "official co-creators of TikTok" and post videos to teach "skills" such as "how to steal other people's videos".
- Some gang accounts use vulgar and inappropriate images to attract attention, and teach so-called "quick increase in followers" and other secrets in the form of "paid teaching" to induce users to buy courses, thereby committing fraud.
Behavior 4: "Interacting" with middle-aged and elderly users through "earthy love words" and other forms.
- Some groups of accounts have massively imitated and faked the images of well-known figures in society, publishing contents such as "earthy love words", "emotional songs", "life insights", etc., and deceiving middle-aged and elderly users to pay attention through comments, likes, etc.
- Some accounts continue to post false content such as "You can get paid for posting comments" and "You can get a share of the platform's revenue by turning on a certain switch" to confuse middle-aged and elderly users and even defraud them.
Behavior 5: Creating low-quality cartoon characters to induce minors to click.
- Some gang accounts mass-produce low-quality cartoon characters at low cost, which are constantly flashed in videos, inducing minors to click and follow in an attempt to increase their followers.
Behavior six: Using vulgar pictures as account profile pictures to attract attention.
- Some accounts use pictures of women wearing vulgar and borderline clothing as their avatars. They do not post content on a daily basis, but frequently like other people's content in the comment section. After inducing attention, they engage in emotional fraud and other behaviors.
Douyin said that the platform has strictly dealt with the above-mentioned accounts that made improper profits. The specific measures include but are not limited to canceling their posting and profit rights, deleting account followers, banning accounts, and clearing out the MCN organizations to which the illegal accounts belong. In serious cases, the platform will report the clues to the public security organs and make every effort to investigate and crack down on them.