Aug. 11 - Are generative AI models batch plagiarism machines? Many might think so. These AI companies have garnered billions of dollars in investment through products that remake other people's content, while the original creators have nothing to show for it.
Tech entrepreneur Bill Gross thinks so, too, while claiming he has the solution. His new startup ProRata claimed to be launching a combination ofChatbotsand search engine platforms.Utilizes its patented algorithms to identify and locate works used by AI models and ensures that all parties involved are compensated through revenue sharing.
Gross told Wired Magazine, "We can take the output of generative AI, whether it's text, images, music, or movies, break it down into components, find out where they came from, and then assign percentages to each copyright holder and pay them accordingly."
ProRata has yet to release its search chatbot, but has raised $25 million (currently around Rs. 179 million). Notably, the company has also partnered with major media organizations such as Universal Music Group, The Atlantic Monthly, The Financial Times, and Axel Springer, which may be upset that a significant amount of their content is being used as training data for chatbots such as ChatGPT as well as AI image generators such as Midjourney, without receiving any revenue, Gross said:"This is theft. They are stealing and whitewashing the knowledge of the world for their own benefit."
ProRata, by contrast, is a "good student" type of AI; the chatbot uses only licensed data, rather than crawling the web in bulk, which Gross believes is not only more ethical, but also makes it easier to identify contributors to the content, and produces higher-quality AI outputs, Gross says: "I think 70 million high-quality documents are actually better than 70 billion poor-quality documents and lead to better answers."
ProRata Plans to Release Its Chatbot This OctoberOne way to monetize it is by charging for subscription services. One of the ways it will be monetized is by charging for a subscription service, with the revenue generated split 50/50 with the content owner. gross says that in the long run, its ability to "ethically attribute" will entice large AI companies like OpenAI to also integrate the technology into their own AI models. gross said: Gross said: "I'm going to license the system to anyone who wants to use it, and I hope it's as cheap as Visa or Mastercard."