DingTalkandTaobaoThe cooperation is reached to provide Taobao merchants with private domain operation capabilities. Merchants can add an "enter the DingTalk fan group" entrance on the product details page. Fans can log in to the Taobao web version by scanning the code with their DingTalk account and join the merchant's private domain group with one click. The DingTalk fan group provides a welcome message for joining the group,AI Question Answering, scheduled group messaging, group shortcut bars and other operational tools help merchants improve efficiency and conversion rates.
The robot in the DingTalk group can automatically send notifications to simplify operations; the group shortcut bar supports the configuration of commonly used services. With the support of DingTalk AI, merchants can create AI assistants to provide intelligent product Q&A and product recommendations, providing customers with accurate responses 24/7.
The cooperation between DingTalk and Taobao provides merchants with an entry point, a platform and productivity tools for private domain operations, which helps turn "first-time customers" into "returning customers", helps merchants grow their business and build evergreen brands. The "one-click DingTalk group" function is currently open to merchants for registration and experience, and it is expected that more places will be gradually opened from July.